Kids

Digitoonz Spain Secures Exclusive LATAM Distribution Deal with Hoho Rights for Preschool Slate

Digitoonz Spain Secures Exclusive LATAM Distribution Deal with Hoho Rights for Preschool Slate
Digitoonz Spain has partnered with Hoho Rights in an exclusive free-to-air distribution agreement covering Latin America for three established preschool animated series: "Cloudbabies", "Shane The Chef" and "Toad & Friends".

The deal strengthens Digitoonz Spain’s international distribution portfolio and brings a trio of globally successful preschool IPs—each with strong international track records and growing recognition in Latin America—to broadcasters and platforms across the region.

Originally commissioned by the BBC, "Cloudbabies" (52x10’) follows four playful characters who look after the sky and care for their Sky Friends. The series has aired on multiple broadcasters and platforms worldwide and continues to attract new audiences through its official YouTube channels.

"Shane The Chef" (52x11’), commissioned by Channel 5’s Milkshake!, focuses on food, community and healthy living, following the adventures of enthusiastic chef Shane and his daughter Izzy. Developed with the support of the British Dietetic Association, the series encourages young viewers to develop healthy eating habits and an early love of cooking.

Meanwhile, "Toad & Friends" (52x11’) offers a contemporary preschool reimagining of Kenneth Grahame’s classic The Wind in the Willows, bringing Toad, Ratty, Mole and new character Hedge to life in gentle, nature-filled stories centered on friendship, courage and belonging.

All three brands also demonstrate strong and growing engagement on YouTube. The Cloudbabies Official Channel, featuring multi-lingual audio, has surpassed 550,000 subscribers and accumulated more than 531 million views, supported by the Spanish-language channel Cielitos, where Latin America accounts for 80% of total views. Shane The Chef has exceeded 12 million views and continues to grow its fanbase, while Toad & Friends is steadily building its digital presence with shorts, compilations and mindfulness-focused content for young audiences.

“We are thrilled to partner with Hoho and strengthen our catalog with these high-quality preschool titles,” said Maria Bonaria Fois, President of Digitoonz Spain. “These series resonate deeply with Latin American audiences—children immediately fall in love with the characters—and we are proud to represent such engaging, beautifully crafted content.”

“This collaboration brings outstanding preschool storytelling to new audiences,” added Vikas Kumar, CEO and Founder of Digitoonz Media & Entertainment. “Hoho’s commitment to quality aligns perfectly with what Digitoonz looks for, and we are delighted to represent these titles and support their expansion into the region.”

Helen Howells, Joint MD of Hoho Entertainment, also added: “We pride ourselves on producing high quality content that appeals to children all over the world and we have met our match in Digitoonz. We’re absolutely delighted to be working with Maria, Vikas and the Digitoonz team to introduce our programmes to a whole new audience across Latin America”.
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