Kids

BBC Studios and LEGO Group have teamed up to launch a new animated short-form series inspired by the global hit Bluey, reimagining iconic moments from the show in LEGO brick form. The new project, titled LEGO Bluey Shorts, consists of 10 two-minute episodes and launched across the official Bluey YouTube channel, LEGO’s digital platforms and the LEGO Little Ones channel. New episodes will roll out weekly, with the series also available in 12 languages, including English, Spanish (Latin America), Portuguese (Brazil), French, Mandarin, German, Italian, Japanese, Polish, Danish, Korean and Dutch.
The shorts revisit some of Bluey and Bingo’s most recognisable games and storylines, including Queens, Magic Xylophone and Musical Statues, alongside fan-favourite episodes such as Sleepytime and The Beach, reinterpreted through LEGO’s visual universe.

Jasmine Dawson, Senior Vice President, Digital at BBC Studios, said: “Two fandoms, built for play. This short-form series recreates favourite scenes brick by brick, keeping all the humour, heart and joyful chaos that audiences know and love. Bringing Bluey together with LEGO celebrates the themes at the core of both brands, giving these iconic moments a fresh, playful spin that’s as fun to watch as it is to build.”
Jill Wilfert, SVP of Entertainment Partners & Content at the LEGO Group, added: “We are thrilled to bring the beloved world of Bluey to life through our playful LEGO Bluey Shorts series. This collaboration with BBC Studios allows us to celebrate the creativity and storytelling that both the LEGO brand and Bluey are known for. By reimagining iconic moments from Bluey in the classic LEGO style, we offer families a new and engaging way to connect with Bluey’s adventures, fostering creativity and fun for fans of all ages.”

The launch further expands the transmedia reach of Bluey, strengthening its position as one of the most successful contemporary preschool IPs across broadcast, digital and consumer engagement platforms.