What kids can do (without parents)
The British free-to-air public television Channel 5 has commissioned MGM Alternative UK to make a series exploring what happens when kids are unleashed into the world without parental supervision.
The format, Who Let the Kids Out? (w/t), looks at what various groups of children – between 9 and 10 years of age – get up to when encountering a number of funny, surprising and revealing dilemmas, all whilst their parents watch on from a secret location. A child behavioural expert will interpret the actions of the children and provide insight into their responses.
Each of the scenarios will be designed to test the initiative, independence, moral compass and problem-solving skills of the children taking part. The parents, representing a variety of backgrounds with very different approaches to parenting, will get a chance to predict the responses of their child.
The series is clearly inspired (a bit too close, in my opinion) to the beloved, long-running reality show from Japan Nippon Tv Old Enough!, recently also on Netflix. Only the age of the protagonists changes: from 2 to 5 in the original version, a bit older in this case.
To read the other 2 articles about a brilliant form of advertising disguised as a format’s trailer and a reality/guessing game that was the winner of annual pitch competition Formagination 2022, go to https://cmmespresso.substack.com/p/fridays-espresso-7th-april.
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