Kids

MIPJUNIOR 2025 Preview: A Global Launchpad for the Next Generation of Kids' Content

MIPJUNIOR 2025 Preview: A Global Launchpad for the Next Generation of Kids' Content

From October 11 to 12, the Palais des Festivals in Cannes will once again host MIPJUNIOR, the world’s leading event dedicated to children’s entertainment. Taking place just before MIPCOM (Oct 13–16), MIPJUNIOR 2025 returns with renewed momentum, showcasing hundreds of new titles, strategic panels, and a dynamic fusion of education, technology, and storytelling.

New Format, Familiar Energy

This year, MIPJUNIOR is fully integrated within the Palais des Festivals and Gare Maritime, streamlining the experience for buyers, creators, and distributors. The event’s signature digital screening library remains a key draw, providing buyers with extended access to content beyond the two-day event.


Exclusive Data Session: "Measuring Magic" by Glance

A major highlight of the conference program is the Glance presentation, “Measuring Magic: Kids' Hits & Trends”, taking place on Saturday, October 11 at 09:45. Romy Nicolas and Laura Freydier Dubreul from Médiamétrie / Glance will explore how today’s most successful kids’ programs leverage multi-platform strategies, cross-generational themes, and strong character relatability to capture young audiences worldwide.


Examples of emerging trends include:

  • Sweden’s Blir Det Gott, using AI to create wacky recipes
  • UK’s High Hoops, blending sports with emotional growth
  • Czech Republic’s Nejlepsi Den, connecting children and seniors in intergenerational storytelling
  • K-Pop Demon Hunters on Netflix, a smash hit with music-forward, empowered female leads

New Titles to Watch: Global Premieres and First Looks


WildBrain – Zip & the Tiny Sprouts

Canadian studio WildBrain is unveiling the charming new preschool series Zip & the Tiny Sprouts (52×7’), written and directed by Peter Johnston (Doodles) and Kyle Logan (Hip Hop Howls). Produced in Australia by Tiny Souls Media and animated by K Love You Bye, the show emphasizes themes of patience, perseverance, and gratitude. Animation is led by Chris Bennett, known for Bluey and Super Smosh.


China Bridge Content & Perfect World Animation – The C-Pops!

From the creators of China's hit show Rainbow Crew, the spin-off series The C-Pops! is being introduced to international buyers by China Bridge Content in partnership with Perfect World Animation. The show features a lovable four-member C-Pop music group—Winter, Spring, Summer, and Fall—who solve problems through catchy songs. With a curriculum written by Dr. Christine Ricci (Dora the Explorer, Blaze, Go, Diego, Go!), The C-Pops! combines music education and social-emotional learning in a fun, globally appealing package.“With its robust education curriculum, original songs from top C-Pop artists and incredibly cute characters, we’re confident we have another musical hit on our hands,” said Josh Selig, Founder of China Bridge Content.

 

Key Events and Networking Highlights

  • Opening Party – Saturday 11 October
  • Snack & Screen: Korea – Showcase of five Korean animations
  • Monetization & Diversification Roundtable – Sunday 12 October
  • Closing Drinks – Sunday at 17:00
Photo: Netflix K-Pop Demon Hunters
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