Format

Reality The Bridge Commissioned in Four Nordic Countries

Reality The Bridge Commissioned in Four Nordic Countries
The Bridge will be produced in the Nordics Regions with Meter Television, Mastiff Norway, Metronome and Endemol Shine Finland for Prime Video in Sweden, Norway, Denmark, and Finland. Premiering on 4th November, The Bridge is the first Nordic reality show for the streaming service and brings the total adaptations of the Banijay format to ten countries.

The Bridge is a reality competition where strangers meet in a harsh-but beautiful location; using a few basic tools and their bare hands must build a 220-metre bridge to an island holding a life-changing cash prize. Once there, a vote is held to decide who gets the prize, with the chosen participant deciding whether to share it. Each local Nordic version will consist of six, 40-minute episodes, with the first three launching on the premiere date, and the remaining three airing weekly.

“After the success of our global Originals like The Boys and The Lord of the Rings: The Rings of Power, we’re delighted to be bringing our Nordic customers our first local Original unscripted series, The Bridge,” said Martin Backlund, head of content, UK & Nordics, Prime Video. “We know our customers in the Nordics love reality series, so that’s why we’re bringing four local versions of The Bridge to viewers, showing our commitment to invest in Prime Video content to customers across the Nordics.”

The Bridge is an original Banijay format, created in Spain by Zeppelin, part of Banijay Iberia. The format has been adapted in ten markets and recently experienced a resurgence, with a first-series adaption in the UK in 2021, and subsequent second season this year, as well as a debut in Australia.

Fromatbiz_900x120_LoveAndPride_Deception_PoisonIvy_2
G00427_FORMATBIZZ_900Wx120H_DIGITAL_BANNER_RATW_FINAL
2024-MIPTV_WEB-BANNERS_FORMATBIZ_900x200_GENERIC_GIF marzo
900x120-NEM-DU
Banner_900x120