Fremantle and Buzz 16, part of Miroma Group, to launch The Inside Scoop, a football and sports talk show hosted by UK content creators and presenters Harry Pinero and Culture Cams. The series will comprise more than 30 episodes of long-form digital content available globally. Produced by Buzz 16, The Inside Scoop will feature conversations with well-known players, creators and special guests about the latest developments in English football, from Premier League matches to Championship upsets. The presenters will explore the biggest debates in the game, gathering reactions from their guests while offering exclusive insights into the world of professional football.
The series will also include one-on-one interviews with professional footballers, discussions about the fan experience and matchday traditions, and conversations exploring the players’ interests, routines and experiences away from the pitch. YouTube personality Chunkz will be the first guest. The Inside Scoop launched on 8 October across YouTube, major podcast platforms, Instagram and TikTok.
Harry Pinero said: “Excited to be launching The Inside Scoop alongside Buzz16 and Fremantle. Going into business with two incredible companies, both with proven track records in creating successful content, makes this next chapter even more special. From the beginning, the vision for The Inside Scoop has been to bring something different to football coverage and create the kind of content I feel is still missing from the market. Partnering with the right people to help bring that vision to life was incredibly important, and I’m excited about what we’re building together. A lot more to come.”
Robert Cocker, SVP of Social & Digital at Fremantle said: “This deal sees Fremantle’s distribution arm partner with Buzz 16 to bring original premium digital content to audiences around the world. Reflecting our commitment to meeting audiences where they are, this multi-faceted approach further strengthens our digital offering. Buzz 16’s extensive experience in producing premium digital sports content, combined with working with a creator of Harry's scale and his candour and ability to put the footballers at ease means The Inside Scoop is set to deliver all the funny and insightful moments fans would want.”
Joe Bennett, Managing Director at Buzz 16 said: “We’re incredibly excited to be working with Fremantle and Harry Pinero on the launch of The Inside Scoop YouTube channel. Harry is a brilliant talent with a huge personality and a natural ability to connect with audiences, so this is a fantastic opportunity to build something that feels fresh and ambitious within a competitive market. For Buzz 16, this partnership is also a great reflection of the direction we’re heading as a business. We’ve grown significantly over the past few years and are continuing to evolve. This is the latest project which sees us continue to identify and work with the biggest names, not only in sport but the digital space. Working alongside a global business like Fremantle on a project of this scale is another exciting step in that journey, and we can’t wait to see where we take Harry’s channel next.”











