Shari Redstone-backed film and television studio SIPUR has appointed veteran international television executive Ludovic Attal as President, strengthening its leadership team as the company accelerates its global expansion. In the newly created role, Attal will work alongside co-founders Emilio Schenker and Gideon Tadmor to expand SIPUR's international presence, forge new strategic partnerships and oversee the development, financing and production of premium film and television projects. The appointment follows the recent hiring of former Legendary Entertainment executive Deborah Kaufmann as Chief of Global Content, as SIPUR continues to build its senior management team.
“Ludovic is one of those rare executives who combines outstanding creative instincts with a sophisticated understanding of financing, strategy and international partnership-building,” says Emilio Schenker, CEO of SIPUR, who made the announcement. “From the first time I met him during his MGM years, it was clear to me that he is a brilliant executive and one of the very few people in the industry who truly understands how to leverage financial arbitrage across markets and structure international co-productions in order to build, own and control IP – that are all at the core of SIPUR’s business model. As Shari, Gideon, and I continue to grow SIPUR on the international stage, I can think of no better person to help lead that next chapter.”
Attal added, “What Emilio, Gideon and Shari and their highly talented team have achieved within a few short years is truly remarkable – acclaimed films, series and documentaries earning raves from critics, prestigious awards bodies and audiences worldwide alike. SIPUR is that rare gem, a display of brilliant entrepreneurial energy, creative ambition and a deep commitment to backing the best filmmakers and storytellers. I’m excited to collaborate with them all as we continue to build on the company’s global reach and its expanding slate of high-end drama, documentary and feature storytelling through strategic partnerships.”
Since launching, SIPUR has rapidly expanded its international production business with projects including Netflix hit Bad Boy, medical thriller Heart of a Killer, the international co-production Mírame Así – El Camino de Noa, starring Noa Kirel and Agustín Bernasconi, and the Emmy-winning documentary We Will Dance Again, directed by Yariv Mozer.














