Among the new additions is Commissioners’ Briefs, an opening session in which senior executives from France’s major networks will outline the current state of the local market, their commissioning priorities and the strategies they are adopting in response to shifting global trends.
In partnership with MIP, the event will also host an exclusive keynote from Virginia Mouseler, who will present the renowned Fresh TV session as part of PUSH x MIPFORMATS. Drawing on The WIT’s international database, the presentation will spotlight standout new unscripted formats and digital innovations from around the world.
The 2026 edition is also expanding its international reach with the addition of Talpa Studios and Fulwell Entertainment, joining previously announced participant Dori Media. Their presence further reinforces PUSH’s ambition to become a key destination for global unscripted business.
Event Program & Locations
Day 1: Tuesday, June 2, 2026.
Location: Cinema Elysées Lincoln, 14 Rue Lincoln, 75008 Paris.
1:15PM: Welcome opening
1:45PM – 6PM: Kick off with Commissioners’ Briefs session and showcase featuring Dori Media, Primitives, All Right Media, Rabbit Films and Can’t Stop Media.
Day 2: Wednesday, June 3, 2026.
Location: Maison A, 112 av. Kleber, 75116 Paris.
9:30AM-10:45AM: Fresh TV session with Virginia Mouseler by PUSH&MIP Format followed by a coffee break hosted by Fremantle.
10:45AM-12:30AM: Showcase starts with with Fulwell Entertainment and WeMake Productions.
2PM-6PM: Showcase session continues with DreamSpark, Sony Pictures Television, Talpa Studios, Satisfaction and Yes Yes Media.
Location: Maison A, 112 av. Kleber, 75116 Paris.
9:30AM-10:45AM: Fresh TV session with Virginia Mouseler by PUSH&MIP Format followed by a coffee break hosted by Fremantle.
10:45AM-12:30AM: Showcase starts with with Fulwell Entertainment and WeMake Productions.
2PM-6PM: Showcase session continues with DreamSpark, Sony Pictures Television, Talpa Studios, Satisfaction and Yes Yes Media.
"As we enter the final month of preparation, PUSH 2026 solidifies its role as a bridge for the unscripted community. By combining the insights of France’s major broadcasters with the global trend analysis of The Wit, we offer a practical platform for industry growth.” - The PUSH organization.
