Scripted

Keshet International Launches High-Concept Comedy-Drama Format Reset at London TV Screenings

Keshet International Launches High-Concept Comedy-Drama Format Reset at London TV Screenings
Keshet International is set to unveil "Reset", a new comedy-drama format from Israeli comedy powerhouse Adir Miller, at this year’s London TV Screenings.

Created, written, directed by and starring Miller — the International Emmy®-winning creator of “Traffic Light” — the 8 x 60’ format centers on Gidi Bar-Lavi, a 50-year-old man mistakenly diagnosed with a terminal illness. Believing he is about to die, Gidi detonates his life: quitting his job, wrecking his marriage, torching relationships and embracing reckless abandon. When the diagnosis proves wrong, he must confront the fallout — and the far more difficult challenge of living with the consequences.

Blending sharp comedy with emotional honesty, "Reset" tackles universal themes of midlife crisis, regret, reinvention and masculinity. Built around a strong episodic “fallout of the week” engine and a clear high-concept premise, the series is positioned as a clean, exportable format with strong local adaptation potential.

Produced by Artza Productions for Keshet 12 and distributed globally by Keshet International, "Reset" premiered to record-breaking ratings, securing a 31.5% viewing share — the highest-rated drama premiere in Israel in five years.

Adir Miller said: “I always write about situations I know from my own life. I’m 50 now, which means a midlife crisis is no longer a theory — it’s a fact. I started asking myself: if I thought I was about to die, would I finally do everything I want? And if I had to keep living, would I regret it? It’s a very serious question — which is exactly why it’s so funny. 'Reset' is personal, but I believe it’s also universal. We all dream about starting over… until we realize we actually have to deal with the consequences.”

Kelly Wright, MD of Distribution at Keshet International, added: “In classic Adir Miller fashion, 'Reset' combines a universally relatable life crisis with a bold comedic engine that feels fresh and highly adaptable. Turning big emotional truths into comedy gold is exactly why Miller’s work has resonated globally for nearly two decades — and why Reset is such a compelling opportunity for international buyers.”
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