Format

Keshet International Completes New Licensing Deal with The Mediapro Studio for  The Search

Keshet International Completes New Licensing Deal with The Mediapro Studio for  The Search
Following the breakout success of "The Search" ("Sopa de Letras") on Aragón TV, Keshet International (KI) has completed a further licensing deal with The Mediapro Studio that will see a second adaptation of the physical word search puzzle gameshow format "The Search" commissioned, produced and broadcast in Spain – this time for Canal Sur Televisión in Andalusia.

Originally created by Youngest Media (Money Drop) and KI for Keshet 12, "The Search" is a high-energy, studio-based game show that transforms the classic word search puzzle into a thrilling television event. Contestants race across a giant LED grid, combining trivia knowledge, quick thinking, and teamwork to uncover hidden answers before time runs out.

Initially adapted locally in Spain for Aragón TV as "Sopa de Letras" (Alphabet Soup) by The Mediapro Studio last autumn, has now been commissioned to produce 65x30’ episodes of "Sopa de Letras" for Canal Sur Televisión, the regional channel owned and operated by Radio y Televisión de Andalucía (RTVA).

The stripped daily show will be hosted by Seville-born actor and TV presenter Antonio Garrido, who will bring his charisma, humor, and experience to a format that is shaping up to be one of Canal Sur’s major bets for this autumn. From Monday to Friday, two pairs of contestants will showcase their knowledge and compete for a jackpot of €10,000, facing fun and dynamic challenges such as the “Quick Soup” and the “Letter Quake” on the vibrant, large-scale grid that is the contestants’ physical playing field.

Kelly Wright, KI’s MD of Distribution, says: “We are thrilled to see The Search gaining momentum in Spain. With a brilliantly simple concept at its core, The Search is a compelling format because it’s so adaptable, as proved by The Mediapro Studio’s Sopa de Letras for Aragón TV, where it’s been a runaway success with three seasons in 12 months, increasing the channel’s share by 39% and creating viewer loyalty. In Belgium, VRT’s Ketnet is launching the first kids’ adaptation, which has generated significant interest with buyers at MIPCOM.”

The first international adaptation of "The Search" was produced in Uruguay, where KI licensed the format to Canal 4 to produce "Sopa de Letras" (Alphabet Soup). Last year, KI licensed the format in Spain to The Mediapro Studio to produce a daily strip for Aragón TV. This summer, the global content producer and distributor licensed "The Search" in Belgium to Free Kings, where VRT’s Ketnet channel commissioned the first children’s adaptation of the format. The first batch of 30x15’ episodes of Lettersoep (Alphabet Soup) is slated to premiere on 3 November, with the remaining portion premiering early in 2026. The format is also under option in the UK, Brazil, Argentina, Mexico, Portugal, the Netherlands and Greece.
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