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Mediaset Commemorates Holocaust Remembrance Day with "Viva La Memoria" Campaign

Mediaset Commemorates Holocaust Remembrance Day with
To honor the Holocaust Remembrance Day, Mediaset is committed to keeping a crucial page of our history alive in the minds of viewers through various initiatives and the institutional campaign Viva La Memoria, broadcast across every television network, radio station, and social media platform owned by the company.

Viva La Memoria seeks to preserve the stories of those who endured the horrors of concentration camps, reconstructed through the memories of their family members. The video testimonials, available on the Mediaset website, will take center stage on January 27th in a special spot broadcasted across all channels of the group.

To reflect on the darkest chapter of the 20th century – with 17 million deaths, including 6 million in the Jewish community alone, between '33 and '45 – Mediaset networks commemorate the Holocaust with films, interviews, documentaries, in-depth analyses, and journalistic services.

On Saturday, January 27th, Canale 5 will narrate the Holocaust as follows:

At 10:15 AM, a dedicated episode of Super Partes, hosted by Safiria Leccese.
In late evening, the TG5 Special: Memory - Now More Than Ever, featuring witnesses Sami Modiano and Edith Bruck, along with the Chief Rabbi of Rome, Riccardo Di Segni.
Retequattro, in addition to a tailor-made promo, offers on January 27th:

At 4:00 PM, the film "La 25a ora."
In prime time, Steven Spielberg's masterpiece "Schindler's List."
Followed by the docufilm "Racconti di Libertà - Shoah."
Focus revisits the Nazi extermination on Saturday, January 27th, starting from 9:05 PM, with docufilms:

"Vita quotidiana ad Auschwitz - Un giorno di ordinario terrore" - in absolute first showing.
"Senza via di scampo - La vera storia di Anna Frank."
"Fossoli: anticamera per l'Inferno."
On Sunday, January 28th, starting from 2:30 PM:

"Stalingrad - L'ora della forza."
"Nicholas Winton: l'uomo che salvò 669 Bambini."
"Le donne di Ravensbruck."
And the rerun of:
"Speciale TG5: Memoria - Ora più che mai."
"Vita quotidiana ad Auschwitz - Un giorno di ordinario terrore."
"Senza via di scampo - La vera storia di Anna Frank."
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