Industry

Rai has unveiled the new logos for its 70's Anniversary

Rai has unveiled the new logos for its 70's Anniversary
Rai has unveiled the logos chosen to celebrate an important double milestone for the company throughout the coming new year, as on 3 January 1954, RAI began its regular broadcasting service throughout the country. Within a few years, television was to enter the homes of Italians. By 1965 there were over 6 million subscribers.

2024 marks two anniversaries at the same time: 70 years of television and 100 years of radio. The 70/100 Rai logos will be available in static and dynamic versions, positioned at the top and bottom of all thematic programmes.In addition, it is reported that throughout the year the on-screen logo will be visible at the top of the screen, during the broadcasting of programmes on all channels of the Italian public broadcaster.

For the anniversary, Rai 1 is presenting a rich program of shows, starting with the special event of Rischiatutto, the popular quiz show presented by iconic host Mike Bongiorno in the 70s, documentaries and film, like La luce nella masseria, a TV film premiering on Sunday 7 January in prime time on Rai 1 - an Èliseo Entertainment production in collaboration with Rai Fiction, produced by Luca Barbareschi and directed by Riccardo Donna and Tiziana Aristarco.
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