Simone de Pruyssenaere de la Woestyne, managing director at Primitives, said: “99 to Beat’s strength lies in its simplicity and universal appeal — anyone can play, and everyone can relate. This return for a second season on FOX is the best testament to that fact. It also allows us to extend our creative development within the show so we’re excited to reveal how we can push the concept even further and bring audiences an even bigger, more entertaining experience.”
Originally created by Belgian broadcaster VRT and production company De Chinezen, the format has become one of the key titles in Primitives’ international catalogue. Season two on FOX will introduce new games and higher-stakes challenges, continuing the mix of comedy, suspense and large-scale competition that has helped the format expand internationally.
Now in its seventh season on VRT, the format has been successfully adapted across 13 international territories, with multiple returning seasons in key markets including Germany (Sat.1), the Netherlands (Talpa Network/SBS6), Norway (Warner Bros Discovery), and Poland (TTV). The format continues to build international momentum with adaptations in Italy (RAI2), the UK (ITV1), Brazil (Record TV), Sweden (Kanal 5/WBD), France (M6) and Estonia (TV3), where the series is currently on air.
Originally created by Belgian broadcaster VRT and production company De Chinezen, the format has become one of the key titles in Primitives’ international catalogue. Season two on FOX will introduce new games and higher-stakes challenges, continuing the mix of comedy, suspense and large-scale competition that has helped the format expand internationally.
Now in its seventh season on VRT, the format has been successfully adapted across 13 international territories, with multiple returning seasons in key markets including Germany (Sat.1), the Netherlands (Talpa Network/SBS6), Norway (Warner Bros Discovery), and Poland (TTV). The format continues to build international momentum with adaptations in Italy (RAI2), the UK (ITV1), Brazil (Record TV), Sweden (Kanal 5/WBD), France (M6) and Estonia (TV3), where the series is currently on air.
