People

Barbara d'Urso has officially joined TikTok, offering fans a glimpse into both her public persona and the behind-the-scenes moments of her life. As they eagerly await her return to television, Barbara's followers can now stay connected and get exclusive previews of her work commitments and upcoming projects on TikTok.

Beyond her professional endeavors, Barbara also shares intimate and previously unseen aspects of her life with her community, revealing her love for reading, experiment in the kitchen. She also engages conversations with her followers within the span of a "caffeuccio..." – her signature coffee break.

Barbara's debut on TikTok is the result of a collaboration with Casta Diva, a company listed on Euronext Growth Milan and a leader in the creation of content, events, TV commercials, and TV formats. The partnership aims to bring television entertainment to social and digital platforms, engaging talents from both Italian and international TV.