Armoza Formats announced two important deals in South AfricaArmoza Formats announced two important deals in South Africa

Format | Tel Aviv | 16/04/2019

Armoza Formats has announced that South African prodco The TVSMITHS has picked up two of their formats for local adaptation; prime time entertainment format I Can Do That! and comedic factual entertainment format The Gran Plan.

Armoza has recently seen great success in South Africa with two hit adaptations of docu-reality Marry Me Now - one in Afrikaans and one in English – as well as the factual entertainment format, The Ex-Team, being set to air soon on channel VIA.

Developed and produced by Armoza Formats, I Can Do That! (60-120’) is the spectacular studio entertainment format that takes a group of competitive celebrities and challenges them to perform new, unique and show-stopping live acts each week to prove that there's nothing they can't do. They will have to walk down the interactive studio steps to choose their act and decide if they can do that. The original performers will become the celebs’ trainers and will prepare them in one week for the next show. Only the viewers can choose who has given the best performance! Watch your favorite stars master a new skill every week, and face challenges beyond their imagination. They may already be winners, but can they do… THAT? The show has now been produced in over 25 countries and aired in over 90, including the USA, Italy, Germany and Mexico.

The Gran Plan (60’) is the hilarious factual entertainment show produced by Artza Productions, in which a trio of grandmas become the new-generation of life coachers! In each episode, the three strong-willed grannies tackle situations from first dates to last dates, from career struggles to unhealthy addictions. They bridge the generation gap in their own hilarious way and force their young protégées to move on with their lives.

Anthony Wayment-Nel, COO & Executive Producer of The TVSMITHS, “TVSMITHS is elated to have secured the option for 'I Can Do That!' and 'The Gran Plan' for the South African market. South Africa is a celebrity-gaga nation so ‘ICDT!’ is a terrific format to showcase our beloved stars in challenging performance acts and providing a big ratings hit opportunity. In South Africa, "Grannie" is still the center of the family, so 'The Gran Plan' is an absolute winning 'family-friendly' format for a Mzansi TV Network. We believe that these shows are perfect for viewers across the country."

Louise Melzack, Sales Director of Africa, UK, Ireland, Nordics & Asia, “We are excited to partner with The TVSMITHS to bring local versions of ‘I Can Do That!’ and ‘The Gran Plan’ to South Africa. South Africa has become a key territory for us, with adaptations of some of our hit series already on their third season and we look forward to continuing to bring our formats to South African viewers.”

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