Mipcom: Twofour Rights lands format deals in Belgium and Eastern EuropeMipcom: Twofour Rights lands format deals in Belgium and Eastern Europe

Format | Cannes | 17/10/2018

Mipcom: Twofour Rights lands format deals in Belgium and Eastern Europe Twofour Rights has lined up new partners across Belgium and Eastern Europe for shows from its formats catalog, including What Would Your Kid Do?

Medialaan will make the Belgian version of What Would Your Kid Do? for VTM. The local treatment is expected to go into production soon and air early next year. Radio Television Serbia also commissioned What Would Your Kid Do?, while the local version in Hungary will air this month on TV2.

This Time Next Year secured a ten-episode commission from LNK Lithuania. VRT in Belgium recommissioned the show, as did Keshet in Israel.

Eniela Bella, VP of sales for EMEA and Latin America, said: “We are delighted to see more local adaptations of This Time Time Next Year. These new deals demonstrate its staying power as a brand. With several territories coming aboard for our latest format hit, What Would Your Kid Do? and strong interest across major territories, it is shaping up to have the same appeal.”
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