MIPCOM today announces that China will be its 2018 Country of Honour MIPCOM today announces that China will be its 2018 Country of Honour

Tv Events | Paris | 11/09/2018

 MIPCOM today announces that China will be its 2018 Country of Honour MIPCOM today announces that China will be its 2018 Country of Honour.

The world’s entertainment content market, MIPCOM takes place in Cannes, France, from 15-18 October.

“China has now emerged as a major producer and consumer of film and television. We have confidence and the capacity to play the leading role at MIPCOM, present to the world great Chinese stories and work with our colleagues around the globe to usher in a better future,” said Mrs. Ma Li, Director General of the International Cooperation Department of the National Radio and Television Administration, People’s Republic of China.

“The Chinese television and entertainment sector has a special place within the MIPCOM and MIPTV community going back to 2004 when MIPTV welcomed the largest-ever delegation of Chinese TV executives at an international television market. As MIPCOM 2018 Country of Honour, China will be showcasing its wide range of programme genre destined for international television channels,” commented Laurine Garaude, Director of Reed MIDEM’s Television Division.

The announcement comes hot on the heels of new industry data reporting that China is now the second largest television market in the world, overtaking the United Kingdom and behind the United States.

According to a report from IHS Markit, China spent $10.9 billion on television programming in 2017 compared to $10 billion in the UK. TV broadcasters spent $6.4 billion while online giants Baidu, Alibaba and Tencent invested $4.5 billion to provide programmes for their online entertainment platforms. Original programming accounted for 49% of shows aired in China with the rest being made up of acquisitions (46%) and sports programming.

“In recent years we have seen the growth in Chinese shows being presented at our events for sale to international broadcasters and an increase in cross-border partnerships between Chinese and international producers. We anticipate that the trend towards Chinese content being exported to international territories will speed up over the next two to three years and we are very keen for MIPCOM and MIPTV to be part of that process,” noted Reed MIDEM’s Laurine Garaude.

“At MIPTV 2018 we showcased several Chinese formats including ‘National Treasure.’ And in the documentary sector, the agreement between Tencent and BBC to produce high-quality documentaries is an indication of the desire to develop bilateral production partnerships,” added Laurine Garaude.

The MIPCOM Country of Honour programme will include conference panel discussions on the Chinese market during MIPJunior and MIPCOM, multiple showcases of the latest Chinese programmes, a Chinese-themed Opening Night Welcome Reception, a look into the hottest shows from China in the popular Fresh TV presentation and the largest-ever China Pavilion.

Previous MIPCOM Countries of Honour include Japan, Russia, Turkey and Mexico.




FormatBiz



Italian News

  • Los Angeles - 23/05/2019  LA Screenings: Lux Vide I Diavoli to premiere in the US: An Italian production will be launched for the first time during the Screenings in Los Angeles read more
  • Milan - 20/05/2019  Rai 1 talk show Che Tempo che fa recorded 4 million viewers : Canale 5 medical drama recorded 2 million viewers read more
  • Milan - 15/05/2019  Canale 5 to premiere All Together Now on May 16 in prime time: The two hosts are Michelle Hunziker and dj-rapper singer J-AX read more
  • Rome - 13/05/2019  Rai 1 Talk Show Che Tempo Che Fa announced the early closing: The host Fabio Fazio in the middle of a political controversy with the right part  read more
  • Milan - 10/05/2019  Rai 1 drama Mentro ero via closed with 5.3 million viewers on Thursday May 9: The last episode starring Vittoria Puccini achieved a very good result on pubcaster read more
  • Milan - 09/05/2019  Champions League Ajax-Tottenham conquered 5.2 million viewers on Rai 1: Canale 5 talk show recorded 2.3 million viewers with an audience share of 14.5% read more
endless love Kidnapped love

Tv Events

  • Zaghreb - 23/05/2019  Nem 2019 a rich panel of guests to be present in Dubrovnik from 10th to 13 June: We are less than a month from the beginning of the biggest regional event dedicated to the TV industry in CEE  read more
  • Los Angeles - 22/05/2019  Natpe announces LA based streaming plus with 4 major streamers: Cbs All Access, Hulu, Netflix, YouTube all confirmed to address delegates in July read more
  • Budapest - 15/05/2019  PITCH & PLAY LIVE! Selection Committee revealed: The deadline for all entries is May 31, 2019 and the event will be held in Natpe Budapest read more
  • Zaghreb - 08/05/2019  Nem 2019: announced the presence of Jessica Alba and Gabrielle Union: Unveiled the full agenda of the upcoming event held in Dubrovnik next June read more
  • Zaghreb - 03/05/2019  Nem 2019 the biggest event in the CEE is approaching in Dubrovnik: The biggest and most beautiful TV-industry event in the CEE region is returning soon read more
  • Sofia - 03/05/2019  CEETV and TVBIZZ very pleased with the inaugural PITCH&PLAY FORMATCASE: The screening event launched before MIPTV Event in Cannes  read more
natpe budapest rosy