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Beta Group promotes sales chief Oliver Bachert to chief distribution officer

Beta Group promotes sales chief Oliver Bachert to chief distribution officer
Munich-based production and distribution company Beta Group has promoted Oliver Bachert to the role of chief distribution officer.

In the newly created position, Bachert, who previously served as executive VP of international sales and acquisitions, will lead the company’s distribution business, in addition to retaining oversight of sales and acquisitions for the UK, North America and Italy.

The exec has been with Beta Group for more than 20 years and has “contributed substantially” to its success, said the company.

Ahead of this year’s MipTV, Beta Film has picked up European dramas including Greek crime drama Silent Road (13×60’), produced by Filmiki for Mega TV; Ukrainian series Picnic (8×60’), produced by Mamas Film Production for Channel Ukraine; and Italian series No Place Like Home – Family, Lies & Legacies (8×60’), produced by Lotus Production for Sky Italia.

Beta has offices in Germany, the US, Latin America and throughout Europe. It was founded by Leo Kirch in 1959 and has been owned by Jan Mojto since 2004.
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