Industry

Strategic Framework Agreement between Fremantle and Cinecittà SPA

Strategic Framework Agreement between Fremantle and Cinecittà SPA
Fremantle, one of the world’s biggest entertainment, film, TV series and documentary producers, and Cinecittà SPA, one of Europe’s largest and most prestigious production hubs, have signed a framework agreement. Amongst other aspects it includes continuous rental of six soundstages at the long-established Roman studios.

The five-year agreement confirms Fremantle's strategic decision to make some of its top international productions in Italy: a decision that finds the perfect and natural partner in Cinecittà.

By the same token, the agreement with a group of Fremantle’s stature is part of the broader Industrial Plan of Cinecittà. With its globally-renowned, iconic studios, Cinecittà is aiming to become a reference point for Italian and international audio-visual productions, reinforcing partnerships and fostering competitive growth of the Italian audio-visual market.

In addition to studio rental, the agreement also includes long-term use of service premises, costume and prop facilities, digital post-production and 35mm and 16mm-development facilities. Overall, it will offer production teams an all-round, integrated service which is efficient, inclusive and sustainable.

Andrea Scrosati, Group COO and European CEO of Fremantle, said: “The talented Italian and international professionals working with Fremantle need somewhere to bring their ideas and projects to life. With all its history, the innovation and growth projects recently announced and, above all, the extraordinary professionalism of its workers, Cinecittà is the perfect place. We are delighted that this agreement will allow us to produce even more TV series, films and programs in Italy than we already are at present, and to do so with that level of excellence which is vital for us."

Nicola Maccanico, Cinecittà CEO, underscored the fact that "The agreement with Fremantle is exceptionally tactical for Cinecittà. It confirms our production hub’s potential for playing a key role in the new global audio-visual market. It lays the groundwork for a well-structured partnership with a major international player which enjoys sound relations with the Italian production system. Global and local at the same time, just like Cinecittà."


In Italy, Fremantle operates with Fremantle Italia in the entertainment and documentary market. It produces TV series and films through Wildside and The Apartment, the company recently behind "The Hand of God", which has now received an Oscar nomination for the upcoming Academy Awards.








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