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Mondo TV Iberoamérica inks new deal for Heidi Bienvenida in LatAm

Mondo TV Iberoamérica inks new deal for Heidi Bienvenida in LatAm
Mondo TV Iberoamérica has secured a sale for the live-action preteen comedy-drama Heidi Bienvenida with Radio Television Nacional de Colombia (RTVC).

Per the deal, the first season of Heidi Bienvenida, called Heidi, Bienvenida a Casa, is to launch on the free-to-air Colombian public broadcast television channel RTVC, through its channel Señal Colombia. Señal Colombia has been awarded a two-year license to show Heidi, Bienvenida a Casa, including repeats. The show will launch on the channel in late 2020 or early 2021.

Heidi Bienvenida reinterprets Johanna Spyri’s tale of the girl from the mountains who comes to the big city in a modern setting and adds music, comedy and a number of characters. It is co-produced with Alianzas Producciones, filmed in Argentina and created by Marcela Citterio, author of Yo Soy Franky, Patito Feo and Chica Vampiro.

Maria Bonaria Fois, general manager of Mondo TV Iberoamérica, stated: “The continuing success of Heidi Bienvenida underlines the universal popularity of its themes and stories to its fast-growing teen and tween audience and is a tribute to a brilliantly written show with a marvelous cast. We’re delighted to be partnering with Señal Colombia, a highly respected public broadcaster, in bringing this show to even more viewers in Latin America.”

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