Industry

Animotion Media Group has announced the worldwide launch of the single "Love Oversize," a key musical component of the animated series "Technolike." This release marks the debut joint venture between the UAE-based production and distribution powerhouse and Yarko studio.

By securing a collaboration with the award-winning South Korean band W24, Animotion is leveraging the global popularity of K-pop to enhance the commercial value of its animation properties.

"Love Oversize" is part of the broader ecosystem of "Technolike," a series that addresses the digital metaverse and online fame. In “Technolike” an 11-year-old schoolgirl experiences a mysterious glitch in the Technolike metaverse and unexpectedly swaps avatars with her idol — a symbol of online fame. Gaining access to someone else’s popularity, she faces the pressure of expectations and responsibility for a digital world. To uncover the cause of the glitch threatening the entire metaverse, she must find real friends and realize that true value lies in being yourself, not in the number of likes.

With this move, Animotion Media Group reinforces its position as a leading distributor in the kids and family sector, offering advertisers and platforms integrated content solutions that span both visual and audio formats.