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Returning for its second year, Create Americas is set to dive deep into the creator economy at Content Americas 2025, with a dedicated one-day track on January 22. The programme will focus on direct-to-audience strategies, innovative funding models, shortform content trends, and the evolving role of generative AI in storytelling.

This year’s speaker lineup features some of the most influential figures reshaping content creation and audience engagement across Latin and North America. Industry leaders confirmed to speak include:

Ben Odell – CEO & Co-Founder, 3Pas Studios
Producer of hit series Acapulco (Apple TV+) and LOL (Amazon), Odell also leads 3Pas Digital and Studio DRBZ, expanding the Derbez brand into new digital formats. His recent production They Came at Night has earned critical acclaim and an International Emmy nomination for Best Comedy.

Ivonne Niño – CEO, In-To-Films
With more than two decades of experience across Latin American markets, Niño is behind award-winning productions like Opa Popa Dupa and major scripted hits including Rosario Tijeras 3 and De Brutas Nada. She’s currently leading the charge in vertical microdramas, with over 900 million views across platforms.

Kasey Esser – Actor & Producer
Dubbed the “breakout star of the verticals industry” by Rolling Stone, Esser has appeared in over 50 mobile-native dramas. His recent projects, including Love in the Shadows and Love Under Fire, are pioneering new business models for digital-first storytelling.

Loli Miraglia – CEO & Founder, SDO Argentina
A Disney alumna and co-founder of SDO PR & Entertainment, Miraglia specializes in live events and shortform production. Her new vertical series Bon Vivant, developed via The Eleven Hub, is setting a new benchmark for high-end mobile storytelling.

Erik Barmack – Founder & CEO, Wild Sheep Content
Former Netflix executive and global content strategist, Barmack now leads Wild Sheep Content and AI in Hollywood. With over 30 international projects sold, his vision fuses data-driven development, global IP packaging, and emerging tech such as AI.

Create Americas will serve as a hub for producers, creators, platforms, investors and brands to explore what’s next in entertainment. The event promises high-impact conversations on financing, distribution, shortform innovation, and how to thrive in a mobile-first, AI-powered ecosystem.

More speakers will be announced soon.
To register and learn more, [CLICK HERE].

Content Americas continues to be the essential event for media professionals shaping the future of entertainment across the Americas.