Industry

Omdia’s Maria Rua Aguete: Surprisingly, over 50% of 45–54-year-olds now watch mobile video while watching TV

Omdia’s Maria Rua Aguete: Surprisingly, over 50% of 45–54-year-olds now watch mobile video while watching TV

According to a new research from Omdia shows that media multitasking is no longer limited to younger viewers. Increasingly, adults over 45 are watching video clips on their smartphones while simultaneously ...

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