TVF International has announced a restructuring of its sales team, promoting three executives as part of a strategy to strengthen its reach across global markets.
Under the new structure, Managing Director Poppy McAlister will oversee sales across the UK and the Americas, while Ben Nohr, Elina Ishkhanova and Alex Lindsay step into newly appointed roles as Regional Sales Managers.
Ben Nohr will be responsible for Western Europe and MENA, Elina Ishkhanova will lead sales efforts across Central and Eastern Europe and Africa, and Alex Lindsay will head up TVF International’s APAC operations.
Commenting on the changes, Managing Director Poppy McAlister said: “We have a long-established reputation for being a truly international distributor, with strong working relationships across both the English and non-English speaking world.” She added: “Restructuring our sales team of 10 in this way will allow us to sharpen our focus on key markets in 2026, and continue to find new audiences for the outstanding factual programming in our catalogue.”
The full TVF International team will be attending the London TV Screenings, which will take place across Soho next month.











