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Series Mania Launches Exclusive Buyers Upfront Event for 2025 Forum

Series Mania Launches Exclusive Buyers Upfront Event for 2025 Forum
Laurence Herszberg, Founder and General Director of Series Mania, announced the launch of the Series Mania Buyers Upfront, a new initiative for the 2025 Forum (March 25-27). This exclusive, invite-only event, debuting March 24, 2025, in Lille, will offer buyers early access to 12 highly-anticipated series and networking with top distributors.

The event includes a brunch, series presentations, and the Buyers Choice Award, judged by industry leaders like Ghislain Barrois (Mediaset Spain) and Katie Keenan (Sky). Herszberg highlighted the Upfront as a unique opportunity for buyers to experience exclusive screenings and dedicated networking.

"Series Mania Buyers Upfront will serve as a bridge between industry professionals and the Series Mania Festival, offering a top lineup of series selected by our Festival team. This new initiative offers buyers a unique opportunity for exclusive screenings, dedicated meetings and networking opportunities, and a full festival experience. We are designing a tailor-made experience just for the buyers," commented Herszberg. 
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