The event includes a brunch, series presentations, and the Buyers Choice Award, judged by industry leaders like Ghislain Barrois (Mediaset Spain) and Katie Keenan (Sky). Herszberg highlighted the Upfront as a unique opportunity for buyers to experience exclusive screenings and dedicated networking.
"Series Mania Buyers Upfront will serve as a bridge between industry professionals and the Series Mania Festival, offering a top lineup of series selected by our Festival team. This new initiative offers buyers a unique opportunity for exclusive screenings, dedicated meetings and networking opportunities, and a full festival experience. We are designing a tailor-made experience just for the buyers," commented Herszberg.