Industry

Rai Pubblicità Presents the Commercial Offer for Summer 2024

Rai Pubblicità Presents the Commercial Offer for Summer 2024
Rai's summer schedule focuses primarily on major sporting events but also includes music, drama, entertainment, and cultural events. 

Entertainment
Rai 1’s summer lineup brings back its three flagship events: Con il cuore – Nel nome di Francesco hosted by Carlo Conti; Una voce per Padre Pio presented by Mara Venier; and Gigi – Uno come te with Gigi D’Alessio, set in Piazza del Plebiscito in Naples, at its third edition. A major new addition is the TIM Summer Hits, airing on Rai 1 for the first time from Piazza del Popolo in Rome, hosted by Carlo Conti and Andrea Delogu. Rai 1 will also feature La Partita del Cuore and Evviva!, Gianni Morandi’s journey celebrating music, TV history, and the beauty of Italy. On Rai 2, Negramaro will celebrate 20 years of success with Negramaro Back Home – Ora so restare, joined by many singers: Fiorella Mannoia, Niccolò Fabi, Samuele Bersani, Diodato, Malika Ayane, Ermal Meta, Samuel, Ariete, Aiello, Rosa Chemical, Sangiovanni, and Jovanotti. Also on Rai 2 are the final episodes of Alessandro Cattelan’s new show Da vicino nessuno è normale. Both networks will also bring back shows like Il cantante mascherato, Colpo di luna, Tutti i sogni ancora in volo, Ci vuole un fiore, and Boss in incognito.

Drama
As usual many rerun from Mina Settembre, Vicenzo Malinconico, Nero a metà, L'Ispettore Coliandro.
The only premiere is Alfredino-Una storia italiana. International series will also cover the summer's schedule with Sophie Cross, Master Crimes and Màxima, while Rai 2 will broadcast CSI Vegas and Panda.

Sports
The lineup promises three month of sport with UEFA European Football Championship in Germany, the European Athletics Championships in Rome, the Tour de France from Italy for the first time and the Paris 2024 Olympic and Paralympic Games. 



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